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Commemorating 10 Years of thINK Ahead

By Trekk
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Project Brief

thINK, an independent community of Canon production inkjet customers, recently held the tenth annual thINK Ahead, an annual gathering of print industry professionals in Boca Raton, Florida. We wanted to give thINK a special gift to commemorate this milestone and highlight some of the special moments of the last ten years. 

We wanted this to be a substantive piece that chronicled the history of the event and its branding, while also highlighting some of the pivotal moments and fun memories from a decade’s worth of thINK Ahead events.

Solution

We created a coffee table book recapping the last 10 years of thINK Ahead. Organized by year, each section features full-color photo spreads of various thINK Ahead events, along with event signage, promotional materials, and swag to highlight the evolution of thINK Ahead branding. 

Each section briefly recaps that year’s unique thINK Ahead theme and offers a short explanation of the creative vision for how the theme was demonstrated across a variety of print applications. The perfect-bound book also demonstrated how Canon’s digital inkjet presses can take book production to a whole new level of quality. 

This stunning collection of thINK Ahead artwork serves as an important keepsake for those who plan and facilitate the event, and a reminder of print’s power to captivate and move an audience. 

 

Printed on the Canon varioPRINT iX sheetfed inkjet press.