We created a fictitious brand for a hardware store, Top Notch Tools, using vibrant color and design components to put the print quality of the ColorStream front and center. The tri-fold self-mailer includes two perforated loyalty cards complete with variable data and barcodes to drive home how Canon’s inkjet press can be a versatile solution in helping brands print direct mail marketing pieces that better engage a target audience. 

The tri-fold mailer is cut and folded to illustrate how the ColorStream can help print high-quality self-mailers for a range of applications, and the superior caliber of the customer loyalty cards delivers the idea that print can be a vital tool in strengthening customer loyalty and relationships.